Zebra Introduces New Eltron P310i Card Printer

 
With RFID Technology, Advanced Color Imaging and Operator Convenience Features
CAMARILLO, Calif., October 21, 2002 — Zebra Technologies (NASDAQ: ZBRA), a worldwide leader in bar code labeling and card printing solutions, today announced that it will introduce its new P310i plastic card printer at the CARTES international conference on card identification and security applications in Paris, France, on November 5, 2002. The new model is based on the company's industry-leading Eltron P310 single-sided color card printer, and is the second model to be introduced in the Eltron i Series Intelligent Printing System family.

This intelligent, fast, easy to use printer enables users to instantly produce personalized plastic cards for retail, loyalty and club membership programs, season passes to recreational areas and facilities, student campus cards, and employee identification badges. The P310i prints sharp, readable bar codes and text plus full-color photo images and graphics. Its space saving small footprint and quiet operation make it ideal for desktop and countertop applications.

Eltron i Series Intelligent Printing System
RFID Technology: Eltron i Series printers feature an intelligent printing system incorporating RFID (Radio Frequency Identification) technology. This technology makes the new printer very easy to use by minimizing the need for user intervention, with the following features:

Automatic Driver Configuration
Automatic Ribbon Detection
Enhanced Image Quality
"Load and Go" Operation
Ribbon Low Notification
TrueColours® Ribbon System

TrueColours i Series Ribbons: Eltron i Series printers utilize i Series TrueColours ribbons. With new High Color formulation, printing is superior in quality and color reproduction with a more vibrant color range. The ribbon system also features wider ribbons that print edge-to-edge for maximum card coverage.

Advanced Color Imaging: Eltron i Series Advanced Imaging performance is optimized through the Eltron Image Profile software and advanced image data processing, which enhance colors printed on cards for improved print quality in photo ID applications and produces a card printed with greater detail, image sharpness, and color control.

Basic Specifications

Full-Color, Single Sided Cards
25 Seconds Per Card Print speed
75 Card Capacity Feeder and Output Hopper
2 MB Standard Memory plus Flash
Options Include: USB Interface, Serial Interface, Magnetic Encoder, Smart Card Contact Station

Price and Availability

The P310i will be available starting in December from the worldwide network of Eltron Card Printer Products authorized resellers. Pricing for the unit is the same as the current Eltron P310 pricing.

Zebra Technologies at CARTES

CARTES is the leading worldwide showcase for smart card and secure technologies. Zebra Technologies will be exhibiting in Hall 3, Stand 3B 031, and showcasing the P310i and the recently released P320i. The company will host an informal reception on the stand on the evening of 6th November.
About Zebra Card Printer Solutions
A world leader in desktop card printers, Zebra Card Printer Solutions is a division of Zebra Technologies Corporation, which delivers innovative and reliable on-demand printing solutions to businesses and governments in more than 100 countries around the world. A broad range of applications benefit from Zebra brand thermal barcode label and receipt printers and plastic card printers (formerly branded Eltron®), resulting in enhanced security, increased productivity, improved quality, lower costs and better customer service. Information about Zebra card printers can be found at www.zebracard.com. Information about Zebra Technologies can be found at www.zebra.com.

Contact Information
Zebra Technologies Corporation
Card Imaging Division
Trade Media, U.S.:
Jennifer Sylvestre
805 578 7105
jsylvestre@zebra.com

Investor Relations:
Douglas A. Fox
847 793 6735
dfox@zebra.com
Trade Media, EMEA.:
Mark Thomson
+44 870 241 1527
mthomson@zebra.com

Agency:
Tom Brigham
Brigham Scully
+1 818 716 9021
tbrigham@brighamscully.com
Trade Media, Asia Pacific:
Christophe Malgorn
+65 6858 0722
cmalgorn@zebra.com