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Zebra Technologies and UbiQ to Showcase Personalization and Production of MasterCard™ Smart Cards |
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| Cards with M/Chip are Featured Demonstration at CardTech/SecurTech Conference-MAOSCO Booth 937 |
CAMARILLO, Calif., April 22, 2002 — Zebra Technologies Corporation (Nasdaq: ZBRA), a worldwide leader in bar code labeling solutions and card printers, and UbiQ Inc., a leading software firm dedicated to the smart card industry, today announced that they will demonstrate how to personalize and print MasterCard smart cards using MasterCard's M/Chip™ credit and debit application. The demonstration will take place in the MAOSCO booth (937) at the CardTech/SecurTech conference in New Orleans, April 22 to 25. MAOSCO is the consortium formed to promote, develop and implement MULTOS, a high-security, multi-platform smart card operating system standard, which has been adopted by MasterCard and other financial institutions for smart cards.
To augment their present conventional magnetic stripe card issuing practices, attendees will learn how UbiQ's UbiQLink® smart card personalization software solution and Zebra's Eltron® P310 color card printer combine to issue fully personalized smart cards in a process that is already familiar to them. At the MAOSCO booth, attendees will discover that they simply need to load the UbiQLink software, follow the program's drop down menus and click the fields they want, type in any names or other specific information, and watch the Eltron P310 printer produce the finished printed card, including encoding the embedded M/Chip Select application.
"We are extremely pleased to be working with UbiQ," explained Veraje Anjargolian, VP and General Manager of Zebra's Card Printer Business Unit. "As smart card applications expand, financial institutions are faced with adding potentially costly new equipment and procedures to meet this growing demand. Recognizing this early on, UbiQ has assured smart card issuers that they can apply processes similar to those they already use when issuing magnetic stripe financial cards."
"Not only must smart cards be easy to personalize, they must be easy to print and make secure," asserted John Stearns, Chairman and CEO of UbiQ Inc. "That is why we are pleased to demonstrate our solution with the Eltron P310. It is a user friendly, affordable card printer with a compact footprint, and it incorporates an optional smart card contact station. Resulting cards are secure and extremely tamper-proof."
A similar system is being demonstrated this week at the Cards Asia Conference in Singapore.
About UbiQ
Minneapolis, Minnesota based UbiQ Inc is a privately held software development firm founded in 1994 with a mission to provide smart card data preparation, key management, and issuance solutions, reducing the time and cost necessary for secure, faultless card issuance. Target markets for UbiQ's software include Internet and electronic commerce, financial, secure networks, travel and entertainment, stored-value cards, pay phone, digital wireless and GSM, national ID cards and healthcare. For more information, e-mail info@ubiqinc.com, call 959 912 9400 or visit www.ubiqinc.com. |
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| About Zebra Card Printer Solutions |
A world leader in desktop card printers, Zebra Card Printer Solutions is a division of Zebra Technologies Corporation, which delivers innovative and reliable on-demand printing solutions to businesses and governments in more than 100 countries around the world. A broad range of applications benefit from Zebra brand thermal barcode label and receipt printers and plastic card printers (formerly branded Eltron®), resulting in enhanced security, increased productivity, improved quality, lower costs and better customer service. Information about Zebra card printers can be found at www.zebracard.com. Information about Zebra Technologies can be found at www.zebra.com.
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| Contact Information |
Zebra Technologies Corporation
Card Imaging Division |
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